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            <title>Creating Your Marketing Message: A Statistical Approach To Persuading Prospects</title>
            <link>http://www.sandovalmarketing.com/creating-your-marketing-message-a146.html</link>
            <description><![CDATA[Statistics are powerful numeric weapons that can persuade prospects to take action on your marketing materialsBut generating responses isnt as simple as just dropping in some data]]></description>
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